Friday, April 15, 2005

Blackboard expands into European Markets

New Marketing Director in Europe and UK-Based Communications Firm Hired
WASHINGTON, DC, Apr 14, 2005 (MARKET WIRE via COMTEX) -- Blackboard Inc. (NASDAQ: BBBB), a leading provider of e-Learning software and services to more than 2,200 universities and K-12 schools worldwide, is expanding awareness of its software products and services across Europe. Additional resources include: -- A new marketing director, based in Amsterdam
-- A new UK-based communications agency
-- A new Applications Service Provider (ASP) Data Center in Europe (to
open later this year)
Blackboard is pleased to announce the arrival of Dave Hayward as Marketing Director, Europe. Mr. Hayward will serve as a dedicated in-market resource to assist Blackboard in meeting the e-Learning needs of institutions across the region. Mr. Hayward joins Blackboard with a decade of experience working as a marketing executive at Oracle Corporation.
Blackboard has also retained The EuroPR Group, a London-based Independent PR Consultancy to support its European marketing and communications efforts. EuroPR Group will work closely with Mr. Hayward to generate awareness and excitement about how Blackboard is enabling academic institutions across Europe to enhance the educational experience. More than 350 learning institutions currently license Blackboard software products and services in Europe, some of which are hosted by Blackboard's ASP Services from servers based in the United States

Full Story: http://www.blackboard.com/about/press/prview.htm?id=695468

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